Contemporary urban chic is seeping into the traditionally mainstream world of cruise shipping.

Carnival Cruise Line has unveiled plans to brew and sell four new flavours of craft beers onboard the 133,500-gt Carnival Horizon, which is due to be delivered from Fincantieri’s Marghera yard on 28 March.

Under the watchful eye of Colin Presby — who is the Cruise behemoth's expert brewmaster — the ship will sell the ales to its 3,960 passengers under the ParchedPig brand in its Guy's Pig & Anchor Bar-B-Que Smokehouse/Brewhouse bar-restaurant.