A cruiseship floating in a port is common sight these days — but one floating high above should turn a few heads.
That is what Carnival Cruise Line had in mind when it commissioned a 128-foot-long non-rigged airship, often referred to as a blimp, and cleverly disguised it to look like one of its cruiseships.
The Miami-based firm is using the blimp as part of an advertising campaign to raise awareness of new cruiseship deployments in several key markets along the US’ Atlantic and Gulf coasts.
