You are a responsible shipowner. You are doing your bit to decarbonise a small fleet of old vessels with new paints, propellers and air bubble lubrication.
Your bank, with an eye on its own green portfolio, is impressed enough to agree to a loan for the upgrade at a decent rate of interest, as long as emissions are cut.
The charterer is also delighted — and sells the idea of lower emission transport to fashion retailers who switch from a rival carrier and crow to shareholders about their carbon-cutting credentials.
